Tag Archives: Market Research

How to get paid for your opinions

In this modern age a lot of people are very interested not only in what we think but also in why we think what we do. They want to know why our train of thoughts go in this way and not the opposite direction, so this gives rise to a lot of opportunities to earn some extra money for our opinions. I know and use some companies which are happy to “listen” to me and reward me for my time spent answering the questions.

Opinium Research Opinium Research

This is one of the companies which do paid surveys.  You register, fill out some initial questionnaires and you are ready to start. Yes, they do not pay much, as you will get only 50p or £1 or maybe £1.50 for a single study but the money adds up fast if you stick with it and you have some spare time on your hands in which to do it.

TickboxTickbox

Tickbox have changed the way they work in the last year or so. Now they offer reward points, which you can swap for goodies. Every survey you make for them gives you X amount of points. Once you have collected the desired amount of points, you can simply swap them for your choice of item.

Join The Dots Join The Dots

This is one of the market research companies who offer a wide selection of activities for which you will be awarded a money incentive. I took part in the focus group regarding one of the national newspapers and I received £150 for 2 hours of my time. On another occasion I took part in a weeklong project and shared with them what I shared with my friends or family via the net, or what they shared with me… this gave me £50 (I think).

Clicks ResearchClicks Research

This one offers product for reviews, I am not sure if you can get paid in cash… if you do I have never taken part in a project like this for them. Yet again, the idea is simple… create an account, fill out the questionnaire and wait for a project invite to land in your mail box… but remember, you have to be fast with your reply as some project fill up within minutes of the invites going out.

BzzAgentBzzAgent

With BzzAgent, same as with Click Research you are not going to be paid in cash, but you will receive products for free, for testing. In exchange your role is to spread your honest opinion about the product and share it with your friends and family. On the website each campaign has activities you should complete – share on Facebook or Twitter, write a short review, write a conversation report revealing who you talked to about the product and what was their reaction etc… I love BzzAgent because it gives me the opportunity to try out products, which in some cases I wouldn’t necessary buy… also I like talking about my new discoveries 🙂  Also if I receive a project invite I know I am in as I was already pre-selected, there is no more waiting with anticipation.

Super Savvy MeSuper Savvy Me

It works on the same principles as BzzAgent. Once you have an account, and once a new project is up you will receive an email. The difference is, not every campaign email equals a spot in it – you will have to apply for it and wait to see if you are selected.

Come Round

Come Round

Come Round is different model to BzzAgent or Super Savvy Me. Basically you are signing up to host a party for your friends, which will reflect the theme of a current campaign. Last year I was very lucky to be picked as a host for some fantastic projects, I hosted #MadTeaParty, #PhilipsBeauty Party, #PhilipsPerfectCare party and I took part in #stylechallenge with French Connection. Come Round will provide you with everything you need in order to make the party happen and you are going to get to keep the goodies afterwards 🙂 So yet again, not a cash reward per say but some of the party packs are really worth a lot of money, so if you are a party animal and the topic suits you, it is worth a try.

RevoolyRevooly

Revooly is a new website dedicated to price comparisons for household items and gadgets as well as honest reviews made by users. There is a Wish List on the website with products which need to be reviewed. No, you will not get the product but you will get paid for writing a review if you already own the product. Price per review is based on a % of the current lowest price for this product on the market. I registered an interest for reviewing a Morphy Richard 44038 Toaster – it was priced at 50% of market value, which gave me almost £20 for my review, which if you want you can read here – it is review 2 🙂

revooly screenshot

So, how does it work?

Go to Revooly website and create an account. Have a browse through their Wish List and pick a product you own and fancy writing about. Once that step is completed, book your slot. You will receive an email confirming your product and review price; it will also be logged on your account. You will have 14 days to write your review and upload it onto their system. Three days before your deadline you will receive a reminder, this is the only reminder which will come and if you miss the stated time frame then the job goes back onto the Wish List and someone else will be eligible to sign up for it. There are 2 ways of making your review – written review + at least 3 pictures of the product or a video review. Worth remembering is that once you upload your review onto their website you are losing all rights to the content of it; Revooly will own your review from this point in time. They do pay via Paypal and I received my payment within 24h after my review was proofread and published.

I like the idea of this service a lot. As long as you own a product and want to share your thoughts about it, you have a chance to make some money.

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I know that there are other companies out there but so far I have not been able to find or try any of them.

If you worked with someone else, please do share!

I would love to explore some new opportunities out there.

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Market Research, Focus Groups & Reviews

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Yesterday was a busy day. I had to “hike” to London as I was taking part in a focus group. This was something I never done before and it got me thinking – Do methods like this really work? Do they really bring about an effect? Can we trust to what was told?

Without going into too many details –The focus group I took part in was about an online newspaper and changes we would advise to implement in order to make it better. There were 7 of us; 7 strangers from different backgrounds and clearly different interests. At the beginning of the session I did not believe it would work at all, some people did not have any opinion or just did not want to speak up. As we progressed further we became more comfortable, the gloves were off, no more sugar coating, people were speaking the truth… or were they?

This is what puzzles me.  Are people truthful in situations like this? Can reviews really be trusted?

Sometimes when I read an online review I cannot believe that someone actually wrote it – almost word by word taken from the product manufacturer or service provider website. What is the point of this? And how can people sign their names under posts like that?

I always believed that reviews are supposed to be honest. Otherwise, there really is not much sense to them existing. They should be called sponsored posts. I do not get why people feel the need to sugar coat the product or service. Giving a positive review to something which is not perfect doesn’t do anyone any good. It provides false information for future users and it robs the manufacturer or the provider of potentially very important insight on how to make it more user friendly, how to fix what is not perfect or just make it “better”.

I know that reviews are a huge part of some bloggers lives and making a bad review might end the relationship with a company, which provided the product or service in the first place. Did you ever think that a dishonest review might put you in a negative light? I, personally, would never sign my name under a positive review of something I wasn’t 100% happy about. Do your loyalties lay with your readers or the providing company?

Let’s take my short review I did for Vanish – I wrote only about things I tested. I know that this product may well be able do so much more, but I did not personally try it and I have no idea if this really works. After reading a few other reviews about the same product, I concluded that people are either spending weeks testing all stains removing methods on various stain types or that they just, as they say, writing what is said on the tin. If these reviews were the result of an honest tried and tested process that’s fantastic and I really appreciate the effort and determination, but if they are written simply in order to please the manufacturer – what is the point?

I used to trust in reviews much more that I do nowadays. Now I tend to look for anonymous posts, as they strike me as being more honest, simply due to the fact that the author has nothing to lose.

I would really want to know what you think on the subject. Do you do reviews? Would you write a review which puts a manufacturer or a service provider in a bad light? Please let me know; I would love to hear your thoughts.

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